There are plenty of pubs around it with wood furniture, reclaimed/rustic ones are also very common as well. Any place of business that needs a cosy atmosphere can benefit from this type of design. Custom made items are also designed to fit the particular needs, and more over-they can be re-done or adjusted in the future in case the nature of the business changes. Like shelving units or tables can be up scaled to individual needs.
It is a fact that the owners are spending time and money to make sure their pub or restaurant is unique and stands out and these themes seems to be a spot on investment. Not only that, most of these items are build out of sturdy and healthy wood, not chipboard made in China, so they will last for a very long time.